@VinesBeLike

@VinesBeLike is an Instagram page I grew from 2014 to 2017 - it was an outlet (originally created during the popularity of ‘Vine’) to share funny / viral short form videos, and helped play a hand (along with other tastemaker pages) in multiple cultural moments during the span of those years. Through @VinesBeLike, I worked on various social media campaigns promoting apps (like Game Of War, Clash of Clans, and TikTok), products, movies, etc. - finding unique ways to create audience-driven content that naturally gave exposure to the sponsor while not compromising on content quality. While I’ve allowed the page to fade (along with Vine, symbolically) as part of that specific cultural moment itself, I utilize the connections I made through it, and, rarely, post a memory to induce nostalgia in the 400,000+ people that still follow the page. Click the image (or here) to be taken to the page - & reminisce!